Digital Fundraising Strategy Lead
Job Summary
Leading the strategy and execution of digital communications for peer-to-peer fundraising initiatives, the full-time Digital Fundraising Strategy Lead will manage multi-channel campaigns, optimize performance through analytics, and collaborate with internal and external partners in a remote and flexible work environment.
Key Responsibilities
- Develop and deploy multi-channel digital campaigns to support fundraising programs and events
- Oversee and optimize communications across various digital platforms, including Salesforce Marketing Cloud and SMS messaging
- Analyze campaign performance metrics and provide actionable insights for continuous improvement
Required Qualifications
- Bachelor's degree or equivalent experience
- Minimum of three years of experience in digital marketing, fundraising, or campaign management
- Strong understanding of nonprofit and fundraising environments
- Proven ability to execute strategic digital marketing plans
- Experience with analytics tools such as Google Analytics and Salesforce Marketing Cloud
Complete Job Description
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