Digital Growth Marketing Specialist
Job Summary
Seeking a hands-on Digital Growth Marketing Specialist, this freelance role will manage LinkedIn growth initiatives focused on app installs, B2B lead generation, and pipeline development while working remotely.
Key responsibilities
- Build, launch, and optimize LinkedIn advertising campaigns, managing paid media spend and performance
- Utilize LinkedIn Sales Navigator for B2B prospecting, creating targeted messaging sequences and maintaining prospect lists
- Establish campaign structures and reporting processes, providing regular updates on results and recommended actions
Required qualifications
- Proven experience managing LinkedIn Ads, Campaign Manager, and Sales Navigator
- Hands-on experience in B2B demand generation and lead generation
- Strong knowledge of audience segmentation and campaign optimization
- Ability to write clear and compelling campaign messaging
- Strong analytical and project management skills
Complete Job Description
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