Digital Marketing Acquisition Specialist

Job Summary

To drive customer acquisition through various digital platforms, the full-time remote Digital Marketing Acquisition Specialist will manage product campaigns, perform A/B testing, and collaborate cross-functionally to optimize marketing projects and sales funnels.

Key responsibilities

• Manage and analyze paid media campaigns and budgets to meet KPI goals
• Collaborate with multiple departments to drive marketing projects from inception to testing and optimization
• Lead creative meetings to analyze ad performance and generate new testing ideas

Required qualifications

• 1-3 years of experience in Digital Marketing, preferably in Digital Acquisition/Performance Marketing
• Experience optimizing sales funnels through A/B testing
• Strong mathematical and analytical skills
• Bachelor's Degree or equivalent experience
• Proficient in managing multiple projects with effective organization and prioritization