Digital Marketing Analyst

Job Summary

Assisting in the planning, execution, and optimization of client accounts, the entry-level full-time Digital Marketing Analyst will manage social media Pay-Per-Click (PPC) campaigns and monitor digital trends while working remotely from the Continental U.S.

Key responsibilities

• Manage social media Pay-Per-Click (PPC) campaigns and improve the quality of SEM campaigns
• Monitor campaign and website performance using analytic tools, providing actionable insights to stakeholders
• Develop web measurement strategies and create reports on marketing campaign metrics

Required qualifications

• Bachelor's degree in Marketing, Business, Economics, Finance, or a related field
• Experience in digital marketing or the automotive vertical is desired
• Proficiency in Microsoft Office is required
• 1+ years' experience with Google AdWords is a plus
• Strong quantitative skills for analyzing and optimizing campaign performance