Job Summary

A company is looking for a Director of Digital Marketing Analytics.

Key Responsibilities:

• Lead a team of analysts to develop detailed, quantitative analysis to optimize business performance
• Synthesize data across multiple sources to generate reliable cross-channel reporting
• Provide variance and impact analyses of lead generation, cost, revenue, and contribution margin

Required Qualifications:

• Bachelor's Degree in Finance, Marketing, or Business Administration
• Minimum of 8 years of management experience
• Minimum of 7 years experience in Marketing Analytics
• Strong proficiency with SQL - 3+ years of experience
• Experience with GA4 conversion and lead attribution