Digital Marketing Associate Manager

Job Summary

To enhance the digital presence of Berkley, the full-time Associate Manager, Digital Marketing will lead integrated marketing campaigns, manage social media channels, and analyze performance metrics in a remote setting.

Key responsibilities

• Develop and execute integrated digital marketing campaigns from book announcement through publication
• Manage Berkley Pub and Ace Books social media channels, focusing on content creation and community engagement
• Analyze campaign performance and provide insights for optimizing future marketing efforts

Required qualifications

• 3-5 years of experience in digital marketing, social media marketing, or related fields
• Proven success in developing and executing multi-channel digital marketing campaigns
• Strong understanding of audience development and community management across various social media platforms
• Excellent copywriting and storytelling skills tailored for social, email, and web content
• Experience with project management and the ability to handle multiple campaigns simultaneously