Digital Marketing Director

Job Summary

Leading a small team of digital marketing professionals, the full-time Digital Marketing Director will oversee the development and execution of content strategies to enhance engagement and generate leads for client advisors, all while working remotely.

Key responsibilities

• Manage the creation and execution of multi-channel marketing campaigns, including content for social media, email, and websites
• Conduct stakeholder interviews to generate tailored content and understand audience needs
• Track and report on campaign performance while providing strategic recommendations for improvement

Required qualifications

• 10+ years of experience in digital marketing, integrated campaign management, or related B2B marketing roles
• Proven ability to launch and optimize multi-channel campaigns across various digital platforms
• Strong writing and editing skills, with a focus on translating business objectives into compelling content
• Experience collaborating with sales teams and senior stakeholders to align project priorities
• Hands-on experience with marketing automation tools and proficiency in data-driven content strategy improvements