Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager, SEO/GEO to drive organic growth through effective SEO and GEO strategies.

Key Responsibilities

• Own the SEO/GEO roadmap, prioritizing initiatives and delivering clear briefs for execution
• Collaborate with the web development team to enhance technical SEO aspects, including site health and performance
• Lead content strategy by conducting keyword research and guiding the creation of high-intent pages and content hubs

Required Qualifications

• 4-6 years of hands-on SEO/GEO experience with a proven track record of driving results
• Expertise in reporting and analysis tools such as Google Analytics and SEMrush
• Experience with CMS platforms, preferably WordPress
• Working knowledge of HTML, JavaScript, and web fundamentals related to SEO
• Strong understanding of conversion optimization and online customer acquisition through organic channels