Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager (Paid).

Key Responsibilities

• Own the end-to-end strategy for Paid Search, targeting high-intent keywords while optimizing Cost Per Acquisition (CPA)
• Act as the primary point of contact for the paid agency partner, setting KPIs and leading performance syncs
• Manage paid social and programmatic campaigns to drive awareness and capture demand, ensuring high conversion rates

Required Qualifications

• Bachelor's Degree or military experience
• At least 4 years of experience managing paid search and paid social campaigns for B2B SaaS products
• At least 2 years of experience managing external advertising or performance marketing agencies
• At least 2 years of experience utilizing Google Ads, LinkedIn Campaign Manager, Google Analytics (GA4), or Salesforce (CRM)
• At least 2 years of experience managing data sets and translating metrics into business outcomes