Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager- Media Buyer.

Key Responsibilities

• Manage day-to-day paid media across various platforms and optimize media budgets
• Oversee strategy and execution for discount programs and perksite management
• Build and execute full-funnel acquisition strategies and lead testing roadmaps

Required Qualifications

• 5-10+ years of experience in digital marketing, paid media, or growth marketing
• Hands-on experience managing media buying and performance channels
• Experience with discount programs, perksites, or affinity marketing preferred
• Strong analytical skills focused on incrementality and CPA efficiency
• Ability to work cross-functionally with various teams