Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager responsible for driving measurable revenue growth across all digital channels.

Key Responsibilities

• Own the strategy and optimization of the company's web presence as the primary lead generation engine
• Lead the strategy and performance of ecommerce platforms to drive direct transactional revenue
• Manage relationships with third-party lead generation platforms and optimize cost-per-lead performance

Required Qualifications

• 5-8 years of progressive digital marketing experience, with 3-5 years in a senior or director-level role
• Track record of success in a high-growth, B2B environment
• Hands-on expertise managing lead generation websites and ecommerce platforms
• Deep proficiency with CRM and marketing automation platforms
• Advanced expertise in PPC, SEO, CRO, and web analytics