Digital Marketing Manager

Job Summary

To support a dynamic online pharmacy, the full-time Digital Marketing Manager will manage and grow multiple brands across international markets, focusing on digital marketing strategies, user acquisition, and e-commerce revenue growth in a hybrid work environment.

Key responsibilities

• Plan, execute, and optimize digital ad campaigns via Google Ads and Meta Ads to maximize return on ad spend (ROAS)
• Develop and manage Shopify ad campaigns to enhance brand awareness and drive targeted traffic
• Utilize e-commerce metrics and web analytics to track performance and generate actionable insights for online sales optimization

Required qualifications

• Minimum 5 years of experience in E-commerce, with at least 2 years in Google/Meta ads and Shopify marketing
• Proven success in managing Google Ads and Meta Ads campaigns
• Experience in developing and executing campaigns within the Shopify Ads platform
• Bachelor's degree in Marketing, Business, or a related field
• Strong understanding of global e-commerce landscapes and digital consumer behaviors