Digital Marketing Manager

Job Summary

Leading the strategy and execution of paid digital marketing programs, the full-time remote Digital Marketing Manager will manage campaigns across search, social, display, and programmatic channels to drive qualified pipeline growth and enhance brand visibility.

Key Responsibilities

• Strategize, execute, and manage paid search campaigns across various platforms
• Oversee paid social media advertising to ensure targeted and conversion-focused campaigns
• Leverage AI and automation tools to optimize audience targeting and campaign performance

Required Qualifications

• Bachelor's degree in marketing, advertising, or related field
• 4+ years of experience in SEM and paid digital channel management, preferably in B2B SaaS
• Proven success managing Google Search, Bing, Display, Social, and Programmatic campaigns
• Experience with AI-based optimization and generative AI tools for marketing
• Familiarity with marketing automation systems and AI-driven audience platforms