Digital Marketing Manager

Job Summary

Experienced digital marketers will find a full-time remote opportunity as a Digital Marketing Manager, responsible for owning the company's paid and organic digital presence, managing performance marketing strategies, and collaborating with internal and external teams to drive measurable impact.

Key responsibilities

• Own the strategy and execution of organic and paid campaigns across LinkedIn and Meta, ensuring alignment with brand awareness and demand generation objectives
• Maintain competitive intelligence to inform and revise content strategy, ensuring differentiated messaging for core audiences in the pharmaceutical commercialization market
• Lead the strategy and optimization of paid search and display advertising campaigns, focusing on maximizing ROI and demonstrating clear attribution to outcomes

Required qualifications

• Proven experience in digital marketing, particularly in performance marketing and audience targeting
• Strong understanding of SEO strategies and tools, including Google Search Console and GA4
• Experience managing paid search and display campaigns on platforms such as Google Ads
• Familiarity with competitive analysis tools like Similarweb
• Ability to collaborate effectively across departments and with external partners