Digital Marketing Manager
Job Summary
Owning the digital demand generation engine, the full-time remote Digital Marketing Manager will manage paid media, SEO, and website initiatives while building a customer marketing program from the ground up.
Key Responsibilities
- Set strategy and approve execution for paid media, SEO, AEO, and GEO programs managed by an outside vendor
- Own accountability for the digital ad budget, reporting on performance against pipeline and revenue goals
- Manage the company website as a lead-generation asset, including vendor coordination and HubSpot marketing automation
Required Qualifications
- Bachelor's degree in Marketing, Business, or a related field, or equivalent experience
- Minimum 3-6 years' experience in digital marketing, demand generation, or growth marketing
- Experience managing outside agencies or vendors
- Proficiency with HubSpot and working knowledge of paid search and social platforms
- Experience building segmented, lifecycle email campaigns and familiarity with Salesforce is a plus
Complete Job Description
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