Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager.

Key Responsibilities:

• Plan, implement, and measure multi-channel growth programs to drive brand awareness, pipeline generation, and new bookings
• Analyze performance data and report on results, including campaign results, data stories, and spend recommendations
• Design, plan, launch, manage, and optimize integrated marketing campaigns across multiple channels to reach target market segments and generate high-quality pipeline

Required Qualifications:

• 5+ years of experience planning, implementing, and optimizing digital marketing programs that drive revenue growth and customer acquisition
• Deep experience running brand awareness, paid search, paid social, lead generation, and SEO programs
• Demonstrated experience generating pipeline in partnership with an inside sales team
• Understanding of demand generation and capture strategies
• Demonstrated ability to meet ambitious targets