Digital Marketing Optimization Strategist

Job Summary

A company is looking for an Optimization Strategist.

Key Responsibilities

• Monitor and evaluate campaign performance, identifying actionable improvement opportunities
• Troubleshoot performance issues and develop innovative solutions to meet client needs
• Collaborate with internal teams to develop technical marketing strategies aligned with client goals

Required Qualifications

• Bachelor's Degree in General Business, Economics, Finance, Marketing, Advertising, or Public Relations
• 3+ years of hands-on experience optimizing online/digital advertising campaigns
• 2+ years of analytics/reporting experience
• Technical expertise in digital marketing and social platform algorithms
• Strong data analysis skills with proficiency in Excel