Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist - Paid Search & Shopping (NAM).

Key Responsibilities

• Plan, implement, and optimize paid search and shopping campaigns on platforms like Google and Microsoft
• Manage product feeds and ensure accurate product data, pricing, and availability
• Analyze marketing results and collaborate with team members to develop testing plans and strategies

Required Qualifications

• BS or BA in business, merchandising, marketing, or a related field, or equivalent experience
• 2+ years of experience in digital marketing with a focus on paid search and product feed marketing
• Experience with Google Ads and other search or feed management platforms
• Strong understanding of retail eCommerce and interactive marketing functions
• Ability to develop strong partnerships and lead change within an organization