Digital Marketing Specialist

Job Summary

Leading content creation and digital campaign execution, the full-time remote Digital Marketing & Content Specialist will write and produce campaign content, manage email and social media campaigns, and report on performance metrics to drive demand across various marketing channels.

Key Responsibilities

• Write and design email, landing page, and ad content consistent with brand voice, while repurposing long-form content for broader reach
• Plan and execute webinars, including promotion and follow-up, while managing social media content and engagement
• Maintain email list hygiene and execute targeted email campaigns, along with managing on-page SEO and website updates

Required Qualifications

• 1-3 years of experience in content marketing, campaign execution, or demand generation
• Strong writing portfolio demonstrating email and web copy skills
• Hands-on experience with a marketing automation platform and familiarity with CRM systems like HubSpot
• Detail-oriented with strong organizational skills and the ability to manage multiple campaigns simultaneously
• Comfortable working with data and basic reporting analytics