Digital Marketing Specialist

Job Summary

A company is looking for a Digital & Performance Marketing Specialist to assist the marketing department with various programs and initiatives.

Key Responsibilities

• Develop and execute digital marketing campaign strategies across multiple channels
• Plan, execute, and optimize paid advertising campaigns to drive qualified leads and maximize ROI
• Create regular reporting showcasing campaign performance and insights

Required Qualifications

• 2-5 years of experience in marketing with a focus on performance marketing and paid advertising
• Strong analytical skills with experience using analytics platforms
• Proficiency in creating reports and dashboards for performance metrics
• Ability to adapt to changing priorities and present data to cross-functional teams
• Strong organizational and project management skills