Digital Marketing Specialist

Job Summary

A company is looking for a Digital Paid Media & SEO Specialist to support their Paid Media & Search Department.

Key Responsibilities

• Develop, execute, and maintain scalable paid search strategies for clients
• Manage and optimize paid search campaigns across various platforms and monitor campaign performance
• Provide SEO analysis, perform keyword research, and optimize content to enhance search performance

Required Qualifications

• 4-6 years of experience in paid search, preferably in a marketing agency
• Proficiency in managing paid search campaigns on Google Ads and Bing Ads
• Familiarity with SEO tools and keyword research tools like Google Keyword Planner and SEMrush
• Google Ads Certified and Google Analytics Certified; experience with Google Search Console and Google Tag Manager
• Bachelor's degree in a related field such as Marketing, Advertising, or Business Development is desired