Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist to join their marketing team.

Key Responsibilities

• Develop and manage organic social media strategy and content across various platforms
• Execute email marketing campaigns and optimize audience engagement throughout the customer lifecycle
• Analyze campaign performance and collaborate with teams to improve marketing results

Required Qualifications

• 3-5 years of digital marketing experience, preferably in B2B SaaS or data-driven marketing
• Proven success in managing organic social media and lifecycle campaigns
• Working knowledge of HubSpot, Google Analytics, and social media scheduling tools
• Analytical mindset for interpreting data to enhance marketing outcomes
• Highly organized with strong project management skills