Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist to manage and optimize its website and support email marketing efforts.

Key Responsibilities

• Manage and optimize the company's website in WordPress, ensuring brand consistency and compliance
• Support email marketing campaigns in HubSpot, including building emails and tracking performance
• Conduct website analytics and SEO audits, providing actionable recommendations for improvement

Required Qualifications

• 5+ years of digital marketing experience, particularly in website management
• 3 years of strong expertise in WordPress, including custom HTML/CSS
• 3 years of hands-on experience with HubSpot for email marketing and automation
• Proficiency in Google Analytics, Google Search Console, and SEMrush
• B2B marketing experience