Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist responsible for executing digital marketing tactics across various channels.

Key Responsibilities

• Execute multi-channel digital campaigns to drive traffic, engagement, and conversions
• Manage day-to-day execution and optimization of paid social programs and email campaigns
• Track and report on channel and campaign performance, providing insights for improvement

Required Qualifications

• Bachelor's degree in marketing, business, communications, analytics, or related field
• Minimum of 5 years of relevant marketing experience with hands-on execution across multiple channels
• Strong writing skills with the ability to create clear digital copy for various platforms
• Experience with measurement and attribution processes in collaboration with stakeholders