Digital Marketing Specialist

Job Summary

Digital Marketing Specialist, a fully remote role focused on executing data-driven digital marketing campaigns to support demand generation efforts, including managing paid media, building landing pages, and executing email nurtures.

Key Responsibilities:

• Build and execute targeted email campaigns and nurture workflows using HubSpot
• Manage and optimize paid media campaigns on platforms like Google Ads and LinkedIn
• Support digital events and webinars, including setup, promotion, and lead tracking

Required Qualifications:

• 4+ years of experience in B2B digital marketing or demand generation
• Experience with paid digital campaigns, particularly on LinkedIn
• Proficiency in HubSpot or similar marketing automation platforms
• Familiarity with website content management, preferably WordPress and Elementor
• Strong B2B copywriting skills and knowledge of SEO and conversion optimization