Digital Marketing Specialist

Job Summary

Supporting the production and optimization of digital content, the full-time Digital Marketing Specialist will manage high-quality digital experiences across multiple CMS platforms while ensuring alignment with brand standards and best practices in a remote environment.

Key responsibilities

• Produce, optimize, and maintain digital content across various CMS platforms, including Sitecore and WordPress
• Implement personalization strategies and audience-targeted experiences using tools like Adobe Target and Amplitude
• Collaborate with cross-functional teams to deliver scalable digital experiences and support website migration initiatives

Required qualifications

• High school diploma required; Bachelor's degree preferred
• 2-4 years of related digital content authoring or CMS experience
• Familiarity with SEO, accessibility standards, and web style guidelines
• Experience with A/B testing and analytics tools, such as Amplitude
• Knowledge of responsive design and component-based authoring practices