Digital Marketing Specialist

Job Summary

To drive lead generation and business growth, the full-time remote Digital Marketing Specialist will execute high-impact paid advertising campaigns across Meta and Google platforms while managing a high volume of campaign tasks and optimizing performance data.

Key responsibilities:

• Build, launch, and optimize paid advertising campaigns across Meta and Google platforms
• Monitor performance data to improve lead quality, efficiency, and campaign results
• Create and adapt ad copy, images, and layouts while supporting testing and iteration for ongoing campaign improvement

Required qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 2+ years of experience in paid digital advertising or digital marketing support
• Hands-on experience with Meta Ads and Google Ads
• Proficiency using templated design tools (such as Canva) to produce ad creative
• Submission of a portfolio with digital ad work samples at the time of application