Digital Marketing Specialist

Job Summary

To drive lead generation and business growth, the full-time remote Digital Marketing Specialist will build, launch, and optimize paid advertising campaigns across Meta and Google platforms while managing a high volume of campaign tasks and monitoring performance data.

Key responsibilities

• Build, launch, and optimize paid advertising campaigns across Meta and Google platforms
• Manage a high volume of campaign tasks using structured workflows, templates, and internal tools
• Monitor performance data to improve lead quality, efficiency, and campaign results

Required qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 2+ years of experience in paid digital advertising, campaign execution, or digital marketing support
• Hands-on experience with Meta Ads and Google Ads
• Proficiency using templated design tools (such as Canva) to produce ad creative
• Experience using AI tools for creative and production (e.g., Claude, ChatGPT, Midjourney, or similar)