Digital Marketing Strategist

Job Summary

Working remotely in a full-time capacity, the Digital Marketing Strategist will manage client relationships, create and edit short-form videos for various social media platforms, and develop strategic marketing plans to support client objectives.

Key responsibilities

• Create and edit short-form videos for social media platforms like TikTok, YouTube, Instagram, and Facebook
• Monitor clients' social media communities, engaging with followers and providing analytics-based recommendations
• Produce reports based on performance metrics from Google Analytics and social media platforms, offering real-time insights to clients

Required qualifications

• A bachelor's degree in communications, journalism, marketing, business, or a related field, or equivalent work experience
• Minimum three years of experience in B2C social media strategy and content creation focused on major platforms
• Hands-on experience in creating and editing short-form videos for social media
• Experience in community management and social media reporting with a focus on analytics
• Demonstrable experience in creating and evaluating digital content campaigns to drive website traffic