Digital Media Director

Job Summary

Leading the strategy and execution of paid digital marketing campaigns, the remote Media Director - Cross Channel, Digital Paid Media will manage client relationships, oversee significant media budgets, and drive customer acquisition initiatives while collaborating with cross-functional teams.

Key responsibilities

• Develop and implement comprehensive paid digital media strategies aligned with organizational goals
• Oversee and optimize paid media campaigns across multiple platforms, ensuring KPIs are met
• Manage monthly and annual media budgets, presenting recommendations to executive leadership

Required qualifications

• Bachelor's degree in marketing, Business, Communications, or related field
• 8-12+ years of digital marketing experience with 5+ years managing paid media teams and budgets
• Deep expertise in Paid Search, Paid Social, Programmatic Advertising, and Display and Video Advertising
• Strong analytical and financial expertise with experience presenting to senior executives
• Experience in regulated industries such as financial services, healthcare, or insurance