Digital Optimization Strategist

Job Summary

A company is looking for a Digital Optimization Strategist - Paid Social and Display.

Key Responsibilities

• Manage and optimize campaigns across Meta, YouTube, Snapchat, TikTok, and Display
• Analyze performance and make adjustments to improve results
• Collaborate with Account Managers and creative teams to align performance with client goals

Required Qualifications

• Bachelor's degree in Marketing, Business, Advertising, or related field (or equivalent experience)
• 3+ years of experience in digital marketing, specifically in Paid Social and Display
• Hands-on experience with major digital marketing platforms
• Strong analytical skills and proficiency in Excel
• Experience working with reporting and analytics for at least 2 years