Digital Paid Media Manager

Job Summary

A company is looking for a Digital Paid Media Manager.

Key Responsibilities

• Oversee and lead paid media strategies across various digital marketing channels to drive traffic, conversion, and ROI
• Manage reporting and analytics to track campaign performance and improve customer experience
• Collaborate on customer communication strategies using multiple channels, including Email and SMS

Required Qualifications

• 3+ years of relevant experience in paid search and paid media marketing
• Strong analytics knowledge and understanding of web analytics and data analytics
• Proven track record of successful campaign launches and executions
• 4-year college degree or equivalent
• Data-driven with proficiency in Excel