Digital PR Lead

Job Summary

A company is looking for a Digital PR Lead to enhance online coverage and brand authority through strategic digital PR initiatives.

Key Responsibilities

• Own digital PR communications and strategy across all publications
• Create and maintain outreach calendars and campaign roadmaps
• Secure media placements and train team members on PR opportunities

Required Qualifications

• Experience in Digital PR, Media Relations, or SEO Content Marketing
• Proven track record of earning backlinks and media placements
• Deep understanding of PR's role in supporting SEO
• Proficiency in tools like BuzzStream, Muck Rack, and Google Analytics
• Experience in media-focused content brands, preferably in B2B or professional services