Digital PR Lead

Job Summary

A company is looking for a Digital PR Lead to expand brand awareness and manage online reputation.

Key Responsibilities

• Develop integrated promotional strategies to enhance search and GEO visibility
• Build and nurture relationships with media contacts and secure unpaid media coverage
• Track and analyze campaign performance using various analytics tools

Required Qualifications

• 3-5 years of experience in PR, Communications, or Digital Marketing
• Bachelor's Degree in PR, Communications, or a related field
• Proven success in earning media coverage
• Experience with blogger and influencer partnerships
• Understanding of SEO & GEO best practices