Digital Program Manager

Job Summary

A company is looking for a Digital Program Manager (LATAM) to design, implement, and manage their Customer Success strategy.

Key Responsibilities

• Develop and implement a comprehensive digital customer journey and segmentation strategy
• Manage multi-channel digital campaigns to drive adoption, retention, and expansion
• Establish KPIs and optimize digital touchpoints through data-driven strategies and A/B testing

Required Qualifications

• 3+ years of experience in Customer Success Operations or related fields
• Proven expertise in managing complex automated multi-channel journeys
• Strong analytical skills to translate data into actionable strategies
• Deep proficiency with Customer Success platforms or high-level proficiency in Marketing Automation/CRM platforms
• Experience with digital adoption platforms is preferred