Digital Strategist for Patient Engagement

Job Summary

A company is looking for a Digital Strategist: Patient Recruitment and Engagement.

Key Responsibilities

• Develop and execute digital strategies for patient recruitment and engagement across multiple channels
• Collaborate cross-functionally to create and optimize patient journey maps and funnel frameworks
• Analyze performance data and implement A/B testing to enhance user experiences and conversion rates

Required Qualifications

• 4+ years of experience in digital strategy, lead generation, or conversion optimization
• Strong understanding of customer journeys and full-funnel engagement strategies
• Proficient in analytics tools such as SiSense and Google Analytics
• Familiarity with automation workflows and A/B testing methodologies
• Preferred: BS/BA in Marketing, Business, Data Analytics, or a related field