Direct Response Marketer

Job Summary

A company is looking for a Direct Response Marketer to inspire action among members and prospects regarding their financial futures.

Key Responsibilities

• Developing marketing campaign ideas and collaborating with teams for implementation
• Generating fresh concepts and executing them from draft to launch
• Testing creative variations and identifying opportunities to improve conversion rates

Required Qualifications

• Evidence of persuasive writing ability, such as email sales copy or long-form sales letters
• Strong research skills to uncover marketing ideas
• Experience in financial markets and the ability to create compelling narratives
• Comfort with using AI tools to enhance copywriting
• Proactive attitude in identifying opportunities for improvement