Director of Ad Operations

Job Summary

A company is looking for a Director of Ad Operations.

Key Responsibilities

• Lead the configuration and optimization of the marketing technology stack to enhance campaign performance
• Oversee the implementation and management of site tagging for accurate tracking and reporting
• Coordinate the setup and trafficking of advertising campaigns, ensuring timely execution

Required Qualifications

• Bachelor's degree in Marketing, Business, or a related field; advanced degree preferred
• Proven experience in ad operations or digital marketing
• Strong understanding of Martech stack components and integration
• Expertise in site tagging, ID resolution, and data management
• Knowledge of privacy regulations and best practices