Director of Analytics

Job Summary

A company is looking for a Director of Analytics and Performance.

Key Responsibilities

• Serve as the performance strategist for top healthcare clients, managing campaign analytics from data collection to insights delivery
• Analyze campaign reports, monitor trends, and identify opportunities for improvement
• Collaborate with Sales and Account Management teams to present performance metrics and high-impact recommendations to clients

Required Qualifications

• 6+ years of experience in digital or programmatic advertising, preferably in analytics or performance strategy
• Strong understanding of healthcare data metrics and campaign performance measurement
• Experience with healthcare marketing measurement methods
• Familiarity with the programmatic advertising ecosystem, including DSPs and ad verification tools
• A Bachelor's degree or equivalent experience