Director of Audience Activation

Job Summary

A company is looking for a Director of Audience Activation.

Key Responsibilities

• Define and execute the strategic roadmap for the Audience Activation team
• Lead, mentor, and inspire a team across various activation channels
• Identify and address operational gaps to ensure streamlined processes and collaboration

Qualifications

• 7+ years of experience in omnichannel strategy and audience activation, with 5+ years in a leadership role
• Deep expertise in display, video, and audio activation channels
• Proven track record of scaling operational teams and driving automation
• Strong understanding of media platforms and data management ecosystems
• Experience in managing external vendors and strategic partnerships