Director of Audience Solutions

Job Summary

Driving the go-to-market strategy for Life360's Ads products, the full-time remote Director of Audience Solutions will own product launch execution, influence product roadmap discussions, and build verticalized solutions that deliver measurable outcomes for advertisers.

Key responsibilities

• Own end-to-end product go-to-market strategy and execution, coordinating cross-functional readiness and ensuring successful product launches
• Influence the Ads product roadmap by representing the voice of advertisers and sellers, providing competitive analysis and market trends
• Build verticalized, outcomes-oriented solutions that translate product capabilities into compelling offers for specific industries

Required qualifications

• 12+ years of experience in digital advertising with significant leadership in product marketing or ad product strategy
• Proven track record in cross-functional leadership across Product, Marketing, Sales, and Legal teams
• Experience developing verticalized ad solutions or outcomes-based products from scratch
• Strong product sensibility combined with commercial acumen and a history of influencing product roadmap direction
• Bachelor's degree required; MBA or equivalent preferred