Director of Brand Marketing

Job Summary

Owning Onit's brand narrative and corporate identity, the full-time remote Director of Brand Marketing will lead the brand team, set the master brand story, and drive reputation and organic growth in the evolving AI legal tech landscape.

Key Responsibilities:

• Own Onit's category narrative and corporate positioning, ensuring alignment with company strategy and market shifts
• Direct the brand identity, voice, and visual system, overseeing brand expression across all platforms and events
• Lead PR and organic growth initiatives, establishing a measurement framework to report on brand impact and visibility

Required Qualifications:

• 8+ years of brand or corporate marketing experience in B2B technology, particularly in enterprise SaaS
• Proven track record of leading brand positioning through significant market changes
• Experience in organic social, PR, and thought leadership as a cohesive growth system
• Strong understanding of AI's impact on product storytelling and brand visibility
• Demonstrated ability to build and lead a team while maintaining brand standards across functions