Director of Content and Creative

Job Summary

A company is looking for a Director of Content & Creative to lead and elevate their strategic content team.

Key Responsibilities:

• Manage and mentor a team of strategic content professionals, facilitating their career development and performance management
• Collaborate with sales leadership to create conversion-focused content and guide content performance analysis for optimization
• Oversee partnerships with external agencies and implement AI tools while ensuring team ownership of creative decisions

Required Qualifications:

• Bachelor's degree in Marketing, Communications, or related field
• 12+ years of B2B copywriting and content strategy experience, with a proven record of managing creative teams
• Minimum 5+ years of direct people management experience leading creative teams
• Deep understanding of complex B2B sales cycles and their impact on demand generation
• Strong analytical skills and experience in building scalable creative operations with external agencies