Director of Conversion Rate Optimization

Job Summary

A company is looking for a Director of CRO.

Key Responsibilities

• Lead strategic engagements for DTC ecommerce brands, focusing on CRO programs and consulting initiatives
• Identify conversion optimization opportunities and develop data-backed testing roadmaps
• Conduct strategic analysis and synthesize complex data into actionable insights for clients

Required Qualifications

• Bachelor's degree in Marketing, Business, Analytics, UX, Psychology, or a related field; Master's degree preferred
• Proven experience leading CRO or digital strategy initiatives and mentoring teams
• Strong understanding of eCommerce strategy and DTC business models
• Hands-on experience with A/B testing and experimentation tools
• Proficient with Google Analytics (GA4) and Shopify platform experience