Director of Demand Generation

Job Summary

A company is looking for a Director, Demand Generation who will manage the demand generation strategy across various channels.

Key Responsibilities

• Build and execute a data-driven demand generation roadmap aligned with ARR goals
• Lead and develop the Events Marketing Manager and future team members
• Design and implement integrated campaigns utilizing multiple marketing channels

Required Qualifications

• 7+ years of experience in B2B SaaS demand generation with proven pipeline impact
• 2+ years of experience managing marketers and agencies
• Proven track record in running account-based marketing (ABM) programs
• Hands-on expertise with HubSpot CRM and digital advertising platforms
• Strong analytical skills with a focus on data-driven insights