Director of Demand Generation

Job Summary

A company is looking for a Director of Demand Generation to design and lead a comprehensive demand generation strategy.

Key Responsibilities

• Develop and implement a comprehensive demand generation strategy aligned with revenue goals
• Plan and execute multi-channel campaigns across digital platforms, events, and content syndication
• Own reporting for all demand generation campaigns and monitor performance against key metrics

Qualifications

• 7+ years of experience in demand generation with a focus on pipeline growth
• Strong knowledge of digital marketing channels, ABM, SEO/SEM, and email marketing
• Experience with Salesforce CRM and marketing automation tools like HubSpot or Marketo
• Proven track record of building campaigns that generate qualified leads
• Experience managing budgets and external vendors/partners