Director of Demand Generation

Job Summary

A company is looking for a Director of Demand Generation who will drive measurable pipeline and customer acquisition.

Key Responsibilities

• Own the demand-generation strategy focusing on pipeline creation, conversion, and ROI
• Develop and manage an annual content plan and oversee website strategy and performance
• Plan and execute industry events and tradeshows, managing budgets and logistics

Qualifications

• 8+ years of experience in B2B marketing, preferably in SaaS or technology
• Proven ability to generate pipeline with measurable results
• Expertise in managing SEO/SEM programs and agency relationships
• Experience in planning and managing industry events and tradeshows
• Exceptional analytical skills with proficiency in marketing analytics tools and CRM