Director of Demand Generation
Job Summary
Owning the demand generation strategy, the full-time Director of Demand Generation will manage multi-channel campaigns, lead a small team, and utilize AI to drive pipeline growth in a remote environment.
Key responsibilities
- Own the multi-channel demand generation strategy that drives pipeline across PLG and enterprise motions
- Build and scale account-based experience (ABX) programs in collaboration with Sales for priority verticals
- Lead and develop a small team while managing agency and contractor relationships
Required qualifications
- 10+ years in B2B SaaS demand generation or growth marketing, with at least 3 years in a leadership role
- Experience marketing to technical audiences and familiarity with PLG and enterprise go-to-market motions
- Proficiency in using AI for workflow design, campaign automation, and reporting
- Fluency with modern marketing/sales tools such as Marketo and Salesforce
- Strong sense of ownership and ability to create solutions independently
Complete Job Description
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