Director of Enterprise Marketing

Job Summary

To establish and lead enterprise marketing initiatives, the full-time Director of Enterprise Marketing will design account-based marketing programs, build reporting infrastructure for marketing-qualified leads, and equip the sales team with essential tools and campaigns, all while working remotely.

Key responsibilities

• Design and launch the first account-based marketing (ABM) program targeting enterprise accounts across various segments
• Build infrastructure to track and quantify marketing-qualified leads (MQLs) delivered to Sales, creating a shared view of pipeline contribution
• Develop sales enablement tools and campaigns tailored to enterprise buying cycles and multi-stakeholder deals

Required qualifications

• 10-15 years of B2B marketing experience, particularly in enterprise or ABM marketing programs
• Experience collaborating directly with enterprise sales teams; prior enterprise sales experience is a plus
• Proven ability to build a marketing function from the ground up, balancing strategic and tactical execution
• Hands-on experience with Salesforce and marketing/sales reporting infrastructure
• Familiarity with regulated industries such as financial services, tax and accounting, or legal is a plus