Director of Experiential Marketing

Job Summary

Leading the strategy and execution of Motive's flagship user conference and internal events, the full-time remote Director of Experiential Marketing will manage complex live experiences, oversee agency partnerships, and ensure alignment with executive priorities to enhance brand engagement and trust.

Key responsibilities

• Own the end-to-end strategy and execution for Motive's annual user conference and key internal events, focusing on attendee experience and operational excellence
• Manage external agencies and vendors to ensure high-quality event production and alignment with company objectives
• Drive budget management and post-event reporting, utilizing data to inform future event strategies and improve attendee experiences

Required qualifications

• 8-10+ years of experience in managing large-scale user conferences or complex live events for executive audiences
• Proven track record of owning high-budget programs with executive exposure and managing external agency partnerships
• Strong operational discipline in program management, budgeting, and cross-functional execution
• Experience in B2B SaaS or technology industries is strongly preferred
• Ability to navigate ambiguity and shifting priorities while working directly with executive stakeholders